The Michael Saylor–led firm Strategy expanded its Bitcoin holdings last week, purchasing 13,927 BTC for roughly $1 billion and lifting its treasury to 780,897 BTC. The buy was financed through a sale of perpetual preferred equity and came despite the company reporting $14.6 billion in unrealized losses on digital assets for the first quarter of 2026.
Latest Purchase Lifts Holdings, Lowers Average Cost
According to disclosures, Strategy acquired the latest tranche between April 6 and April 12 at an average price of $71,902 per Bitcoin. That sits below the company’s blended average purchase price of $75,577, modestly reducing its overall cost basis.
- New BTC acquired: 13,927 BTC
- Average purchase price (Apr. 6–12): $71,902
- Total holdings: 780,897 BTC
- Total acquisition cost to date: approximately $59 billion
Strategy is now 19,103 BTC short of the 800,000 BTC milestone. Reports indicate the company has purchased more than 107,000 BTC in 2026 alone.
Financed by Preferred Equity Sale
The company did not use operating cash for the purchase. Instead, it raised about $1 billion in net proceeds by selling 10 million shares of its perpetual preferred equity. The issuance was reportedly the firm’s second-largest on record, nearly triple the four-week average, and followed a March rule change that loosened restrictions on preferred share sales.
Market Backdrop and ETF Flows
The acquisition occurred during a volatile week for Bitcoin (BTC). The price briefly moved above $73,000 early in the week amid reports of progress toward a U.S.–Iran ceasefire, before retreating toward $71,000 after weekend negotiations faltered and reports of a naval blockade emerged on April 13. Nomura’s Laser Digital said Strategy’s buying was among the signals supporting the earlier rally, alongside strong net inflows to spot Bitcoin exchange-traded funds, which took in $786 million over the same period.
Ongoing Accumulation Despite Paper Losses
Strategy reported $14.6 billion in unrealized losses on its digital asset holdings for the first quarter of 2026, reflecting declines from prior purchase levels. Nonetheless, filings with the U.S. Securities and Exchange Commission show the latest buy was formally disclosed in an 8-K submitted on Monday, and the company has given no indication that it plans to slow or reverse its accumulation strategy.